The Cannes Film Market, in collaboration with the Consumer Technology Association (CTA), has introduced an exciting new category to the prestigious CES Innovation Awards: Filmmaking and Distribution. This initiative is part of Cannes Next, known for highlighting innovative advancements within the film industry.

A Celebration of Transformative Technologies

The CES Innovation Award in Filmmaking and Distribution aims to recognize startups, companies, and filmmakers who are revolutionizing the industry through groundbreaking technologies. These innovations focus on empowering creative talents and facilitating the work of industry professionals.

Eligible Innovations for Consideration

Submissions for this award can include a range of advanced solutions, such as:

• Innovative tools for film production and distribution
• Generative AI technologies for screenwriting and video production
• Voice synthesis technologies
• Cutting-edge pre- and post-production tools
• Next-generation streaming platforms

A Jury of Experts

A specialized jury, appointed by both the Cannes Film Market and the CTA, will evaluate submissions and honor the most innovative and impactful solutions in filmmaking technology. The goal is to elevate this award to a premier global recognition of excellence in the field.

Statements from Industry Leaders

“We are committed to showcasing innovations that empower creatives, storytellers, and industry professionals, shaping the future of cinema,” stated Guillaume Esmiol, Executive Director of Cannes Market. “The global reputation of CES Innovation Awards makes it the perfect platform to showcase new technologies that enhance artistic expression and unlock new business opportunities for the film industry.”

“This award showcases how creators in film can use tech to unlock new worlds,” added Gary Shapiro, CEO of CTA. “We’re thrilled to partner with Cannes Next and recognize the community of innovators who are transforming the film industry as we know it.”

Submission Timeline

Product submissions for the CES 2026 awards will commence in June, allowing participants to showcase their innovations in this new category.